Wiggle Supports Prudential RideLondon


Posted Wednesday 5th June 2013 –


Wiggle and their clothing brand dhb have signed a 3 year deal to become the office retail partner and clothing supplier to the Prudential Ride London. The deal will see Wiggle be on hand to provide participants with all their cycling needs and dhb will be producing Ride London brand cycling jerseys and shorts. The full press release with details of the sponsorship is below –

Global online tri-sports retailer Wiggle and cycle clothing specialists dhb will be official suppliers to the Prudential RideLondon festival of cycling for the next three years.

Wiggle becomes the Official Sports Retailer of Prudential RideLondon and will be the one stop shop for all event participants cycling needs.

As the Official Sports Clothing provider of Prudential RideLondon, dhb will be producing a full range of merchandise including the official Prudential RideLondon jersey and bib shorts.

A full range of dhb cycle clothing is available to purchase online at Wiggle now at wiggle.co.uk and the Prudential RideLondon official merchandise range will be available for purchase exclusively at Wiggle in June 2013.

“Wiggle and dhb have put together a fantastic range of merchandise for Prudential RideLondon,” said Event Director Hugh Brasher. “There’s something for everyone: cutting edge technical kit, sportive wear and t-shirts for fans.”

Wiggle is the UK’s number one online retailer of cycle, run, swim and triathlon equipment and is passionate about giving as many people as possible the choice to access cycle and tri-sports so they can be active and enjoy the great outdoors. Wiggle offers tracked, free delivery on all mainland UK orders, unrivalled customer support before and after sales, a 30 day test ride on all new bikes and a UK price match promise so that you can shop with confidence at Wiggle. Plus, if you’re new to Wiggle, sign up for the newsletter to receive the latest offers and £5 off your first order.

For the biggest range of the best cycle brands at unbeatable prices, visit wiggle.co.uk

dhb becomes the official cycling clothing of Prudential RideLondon. Getting out and riding is the core philosophy of the dhb brand and the range of cycling apparel and accessories aims to engage all levels of rider – from novice to competitive and sportive rider. dhb has worked with skilled technicians and factories across the globe to bring kit to you. With more cyclists spinning their wheels every day, dhb will continue to provide kit that offers technical, elegant solutions with longevity. Visit wiggle.co.uk/dhb