Posted Thursday 2nd May 2013 –
Southern Sportive are reporting a surge in sales this season, and the back of last year’s Olympic cycling boom and optimism about a better summer for this year. Entries to their events are up by over 25% on average, and the St George’s Sportive last month sold out to record the highest attendance in it’s seven year history. But the biggest grower by far is the Reigate Rouleur, currently outselling previous years by almost 80%. That puts this reliable 500 rider event on course to accelerate up to a capacity of over 800 riders this year!
Martin Harrison from Southern Sportive says, I guess we shouldn’t be surprised. It’s a well established event and has been a popular fixture since 2008, and has great access for London and the South East. And the course is a summer treat, sharing it’s western end with parts of the Olympic course from 2012, but heads east into the beautiful Kent countryside, instead of north into the city and it’s suburbs. The Rouleur name is well deserved – it’s a course that rolls fluenty through it’s exquisite scenery, although with a middle third that will properly put your climbing legs to the test. It’s the perfect event for cycling’s boom generation!”
It’s certainly a great summer ride, and you’d usually be able to enter right up to the day. But it looks like this event is going to a new level, and could well be a sell out so riders are advised to book now to avoid missing out.